3. Agriculture
Finland's climate and soils make growing crops a particular challenge. The country lies between 60° and 70° north latitude - as far north as Alaska - and has severe winters and relatively short growing seasons that are sometimes interrupted by frosts. However, because the Gulf Stream and the North Atlantic Drift Current moderate the climate, Finland contains half of the world's
I. Introduction
Recently, increasing of interests on appearances and making it commercialized, appearance became a hot issue. This aroused women to desire beauty and consumption on beauty products. Mass media provides discussions to public and the public form feedbacks that project his or her appearances onto the discussions and images. Especially, visual media serves as mirror that reflects
▣ Overview
The number of Korean emigration doubled in 1980s and a lot of them settled in USA. Even though they started to live in the US, the Korean atmosphere affected by Confucianism still existed within the household. Korean housewives living in the US had been watching Korean soap opera still, gathering at home, and renting out the video tape from the shop. These wives' soap opera viewing
Reflections
Consumer Culture Theory (CCT):
Twenty Years of Research
This article provides a synthesizing overview of the past 20 yr. of consumer research addressing the sociocultural, experiential, symbolic, and ideological aspects of consumption.
Their aim is to provide a viable disciplinary brand for this research tradition that we call consumer culture theory (CCT).
Abstract
In this article, t
ideological aspects of consumption.
INDEX
1.The motivation in undertaking a disciplinary rebranding exercise
2. Some caveats worth discussion in the European context
3. A broad definition of consumer culture theory research
4. A discussion on prospect of consumer culture theory
Three main issues motivated the crafting of the 2005 JCR.
1.The desire to rectify several enduring misconceptions about
other actors in the context.
2. Consumer Culture Theory ( CCT )
Arnould and Thompson (2005) identified four main research streams within CCT:
Consumer identity projects
Marketplace cultures
Socio-historic patterning of consumption
Mass-media marketplace ideologies, and
consumers몶 interpretive strategies.
In this study we will focus mainly on the first of the above-mentioned research streams
ideological discourses through which it has been socially constructed and diffused as a multifaceted cultural ideal. In accord with these differences, readers can draw informative inter textual and theoretical comparisons between Holts(1998) analysis of high-cultural-capital consumers몵 cosmopolitan practices and our interpretation of expatriate professionals efforts at "trying to be cosmopolita
ideological status apparatus)로, 또 때로는 문화의 수준을 낮추는 바보상자나 ‘거대한 황무지’(a Vast Wasteland)로도 명명되었다(Fleming 2000). 이 경우 흥미로운 점은 문화적 형식(cultural form)으로서의 TV 자체의 텍스트적이고 사회기술적인(sociotechnical) 속성에 대해 심도 있는 논의가 제기되었다기 보다는, TV가 만
Ⅰ. Introduction
1. Research Background
In 1980s, Korea has represented the democracy. The democracy ideology has selected in Korea by main ideology. According this flow, municipalism's importance grow bigger. The main contents of municipalism is to provide the local public service by civil's needs. This smooth supply about the local public service is one of the important index that can
Consumption pattern (emotional consumption culture →rational consumption culture) from shrinking mind derived from the recession.
(2) Target
① Age: Women in late teens to early thirties
② Geographical Location: Major commercial market place in a big city and the places where there are lots of young floating population.
③ Critical Value: High Quality and Low Price, Neat and Sophist